
As many of you know by now, I am an avid philantrhopist…hence the reason for the creation of this site. I wanted to bring a new perspective to skateboarding and the skateboarding industry to help foster change and in the process give back to our communities.
I had a dear friend who lost her mother to breast cancer a few years ago and its one of the most devestating diseases we have ever seen and I hope someday very soon we have either a more effective way to treat it or possibly even a cure. I’m not sure about all of you, but my short version is women run the world and really make our lives complete. There is a famous quote that says “Behind every great man, there is a great woman.” No idea who said it, but my guess is it was someone very smart that had perspective in their life. So today I’m kicking some love to the Boarding for Breast Cancer PSA that was completed recently. It is done by 2 of my favorite actors from It’s Always Sunny in Philadelphia, Kaitlin Olson (Dee) and Rob McElhenney (Mac).
The premis of the PSA is intended to be tongue-in-cheek and titled, “Boob Snow.” Directed by Bradley Scott and produced by Maneater Productions & Yonderwood, “Boob Snow” is a 1:08 snip it of footy feturing Dee and Mac, who are married in real life, encouraging couples to do self breast exams regularly and have some fun while they’re at it. Given their natural humor and what they bring to this piece, we can guarantee that you’ve never seen breast self-exam techniques like these before. I dont want you youngins to get any ideas either, this PSA is intended to increase awareness and uses comedy as the vehicle, you should all remember that this behavior can be considered inappropriate so please be advised.
Olsen’s said “I was honored to be asked to do this public service announcement for B4BC, and to support a cause as important as women’s health and breast cancer education,” said Kaitlin. “Rob and I were grateful to be involved, and hope we help save some boobies.”
B4BC wanted to express that even though it’s important for women to get to know their own breasts, research shows that a significant amount of lumps are found by a woman’s partner, so why not explore breast changes together this Valentine’s Day and keep it up regularly.
To view the PSA please visit B4BC and turn on the B4BC Boob Tube.
So take care of your lady, respect her, love her and always be a gentleman…she’s the most important person in your life and if your lucky you’ll find the one that changes your world like I have.
Keep it real and enjoy the footy here!!



